Concord, N.C. — McCallister Precision Marketing (MPM), an industry leader in motorsports marketing, has joined forces with Speed51 to become the “Official Marketing Partner” of the popular short track racing website.
Based out of Columbia, S.C., MPM focuses on assisting up-and-coming race car drivers with career advancement and promotion. The partnership between the two parties will result in increased exposure for MPM clients and MPM’s Autism Awareness campaigns.
“We are thrilled to be the official motorsports marketing company for Speed51,” said MPM founder Tonya McCallister. “We have had a relationship with Speed51 for years. They do an amazing job of promoting grassroots racing and have always been great about showcasing MPM clients. We love seeing our clients on the Speed51 platform almost as much as we love seeing them in victory lane.”
“We are excited to continue a partnership with Tonya and McCallister Precision Marketing,” said Speed51 General Manager Emily McCarty. “Both Speed51 and MPM focus on the promotion of grassroots racing in America and we are happy to work together to highlight some of the country’s best racing talent.”
As part of the official partnership, MPM will be involved with select live programming on Speed51.TV, including “The Bullring” show.
MPM Marketing clients include an array of up-and-coming racers both on dirt and asphalt. Their clients compete in the United States and overseas in various divisions, including Karts, Legends, Late Models, Trucks and more.
MPM’s current list of drivers include Kody King, Garrett Smith, Devon Morgan, Kenyon Washington, Ryan Lynch, Dominic Chisholm, Dustin Bryson, Nolan Pope and Sam Hinds.
MPM also represents race-winning development teams like Lee Faulk Racing and has relationships with numerous companies in the racing industry.